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Company details

The business name, contact details, and address behind your website — what they are used for and why filling them in matters.

Company details are the facts about your business: what it is called, how to reach it, and where it is. They sit apart from your pages because they are used in several places at once — by the assistant when it writes, by your pages when they publish an address, and by search engines reading those pages.

Open your website's Settings, then choose Company Details from the menu on the left. You can also open it from the builder menu under Website.

What is on the form

  • Display name — the public name the website uses for your business or for you. The separate Site Name under Site settings identifies the website in your dashboard and editor.
  • Legal name — your registered business name, or your full legal name, when it differs from the display name.
  • Email and phone — optional contact information.
  • Address — street, city, state or region, postal code, and country.
  • Social profiles — official Facebook, Instagram, LinkedIn, YouTube, and other supported profile URLs, in the order you want the website to use them. Each network can appear once, and its URL must point to that network.
  • Opening hours — open or closed status for all seven days, including split hours such as a morning and evening shift. Holiday and special-date exceptions override the normal week. Times use the website's time zone from Site settings.

Your website address is managed separately on the Domain page so there is one clear place to connect, verify, or change it.

The address field offers suggestions as you type and fills the rest of the address from the one you pick. You can correct any field afterwards; if the suggestions are unavailable for any reason, the form works as a plain set of inputs and still saves normally.

Why the details matter

The assistant reads them. When you say "add our address to the footer" or "put the phone number in the header", these are the details it uses. The same applies when you ask it to add social icons or business hours. Leaving details blank means the assistant either asks you or leaves a placeholder.

Your pages publish them in a machine-readable form. Where a page states real business facts, it can also carry structured data — a LocalBusiness record with your name, address, phone, official profile links, normal opening hours, and dated holiday exceptions. A page uses these values after you enable and confirm business schema in its Visibility & SEO settings. Structured data always mirrors visible content; nothing is claimed behind the visitor's back.

Publishing asks about them. You can publish without a complete profile — a finished website should never be held up by a missing postcode — but the panel that opens after publishing points out what is missing so you can fill it in with the site already online.

A profile counts as complete when it has a display name, street address, city, state, and postal code. Phone numbers are optional for every profile.

Each website has its own details

Your organization has a set of company details, and so does each website. A new website starts with reusable organization contact details, including the address, phone, and social profiles, and then goes its own way. Display name and legal name stay empty so the website is not assumed to be the same company as the organization. Opening hours belong only to the website: set its weekly schedule and special dates here. Organization settings have no opening hours, and new websites never inherit organization hours. Editing a website's details never writes back to the organization or changes the website's dashboard name, which is what makes it possible to run a second business — or a client's business — from the same account.

Your website icon

The same page carries your website's dashboard icon: the small square that identifies it in a list of websites. Upload an image, or generate one from your desktop logo in a click — the logo is placed on a padded 512×512 canvas, so a wide logo is contained rather than cropped into an unreadable sliver.

New uploads start with the whole image fitted into the square. Wide images have transparent padding above and below; tall images have padding on the sides. Use Fit whole image to reset the framing, or zoom and drag to crop deliberately. Keyboard users can use the arrow keys to reposition and plus/minus to zoom. Apply the framing, then save the form. Existing saved crops keep their framing until you change them. The same controls apply to organization and profile images.

AI icon generation shares the website's AI workspace with the Website builder. If an AI update is already running — whether in another tab or from another member with access — wait for it to finish or stop it from the Website builder before generating the icon.

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