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Site settings

Rename a website, choose its language and time zone, and control breadcrumbs, the HTML sitemap, blog structured data, the Powered by Max AI badge, and the 404 page.

Open a website and choose Settings to manage preferences that belong to the website as a whole. Settings is the first section in the website's Menu.

Website name

Website name identifies the website in your dashboard, website switcher, and editor. Changing it does not change the website's URL or the public business name in Company Details.

Language

Language sets the default language used for new website content. Search by language, country, or language code to choose from the full list. New and existing websites start with English (United States) unless you choose another language.

Saving the setting also declares that language on every page at both the dev address and published domain. It takes effect immediately; you do not need to rebuild or republish the website. This helps browsers, translation tools, and assistive technology interpret the page correctly.

Changing the setting does not translate text that is already on the website. Search engines determine a page's language primarily from its visible words, so update existing content to match the selected language. Language-alternate links are only added when separate translated versions of a page exist; this setting defines one primary language for the website.

Time zone

Time zone controls how dates and times that belong to this website are shown. Search by city or IANA time-zone name. Form submission times, notification emails, CSV exports, builder conversation times, billing dates, and domain-check times use this setting.

Every website starts on America/New_York (Eastern Time). This choice follows the seasonal change between EST and EDT automatically. Changing it affects how a moment is displayed; it does not change the underlying stored timestamp.

Layout settings

The Layout Settings table holds site-wide presentation preferences. Use breadcrumbs is off by default. When it is off, breadcrumb trails are hidden on the live site, the dev address, and the builder preview, even if they are still in the page files. Turning it on shows those trails again, describes them to search engines with BreadcrumbList structured data, and tells Max to include them on new and edited pages.

HTML Sitemap is on by default. It adds a visitor-friendly page at /sitemap using the pages in the version being viewed. Pages are sorted alphabetically and nested routes appear under their parent section, so /services/design appears below Services. Pages marked Unlisted, the not-found page, and the sitemap itself are omitted. Turn the setting off to remove the generated route from both the dev address and the published website.

The sitemap appears inside your website's design, with its header, navigation, footer, fonts, and colors. If an imported sitemap already exists, its layout is reused and its page list is updated automatically while HTML Sitemap is on. Turning the setting off leaves an existing hand-written sitemap available; it only removes the automatic page.

Adding or removing a page, or changing a page between Public and Unlisted, automatically updates the list. Your dev site and builder preview show draft changes; your live sitemap shows the published pages and updates when you publish. No separate sitemap save is needed.

Max writes its own sitemap pages the same way. When you ask for one — or rebuild a website that arrived with one — the links are listed alphabetically, matching the generated page. Ask for a different order and Max will use the order you ask for.

This HTML page is separate from sitemap.xml, which search engines use. Turning the HTML sitemap off does not remove or change sitemap.xml. See Search engines and your sitemap for that one.

Blog structured data

Blog structured data is on by default. It describes your posts, and any other article-like content type on your website, to search engines and AI assistants in Schema.org markup built from your own entries — headline, description, date, cover image, author, and the post's address.

The markup is written when your website builds rather than when a page is served, so saving the setting rebuilds your latest draft and your dev address reflects the change at once; your live website shows it after your next Publish. A page that already carries hand-written article markup keeps its own and gets nothing generated. See Blog structured data for what each block contains and how to check it.

Powered by Max AI badge

Powered by Max AI badge is on by default. It places a small, unobtrusive strip at the very bottom of your website — the Max AI mark and the words “Powered by Max AI” — that links back to maxaibuilder.com in a new tab. The link is marked nofollow, so it passes no search-ranking signal from your website to ours; it is attribution, nothing more.

The strip is the last thing on the page, a slim centred band below your own footer. It is never placed inside your footer, so it cannot disturb the layout you designed, and it brings its own colours, so it looks the same whether your footer is light, dark, or a photograph. It never floats over your content or covers anything.

The badge is added when a page is served, like your branding and cookie banner, so switching it on or off takes effect immediately on both your dev address and your live website without rebuilding or republishing. It is not part of the files Max writes, never appears in the builder preview, and stays out of printed pages. If you would rather your website carried no attribution, turn the setting off and save.

404 page

The generated page uses your saved Branding colors. If a color is left blank there, it follows your website's theme colors instead.

404 page is on by default. When a visitor follows a link to an address that does not exist on your website — a page you renamed, a typo in an email, an old link on someone else's site — they see a page that says so, inside your own website: your header, navigation and footer around a short message in your brand colors, with a button back to your homepage. Nobody is left at a dead end, and nobody leaves your design.

The page is generated when it is served, like the privacy policy and the badge, so it always carries your current design and branding and needs no republishing. It is answered with a real "not found" status and a robots none instruction asking search engines not to index the missing page or follow links from it. It is not something Max writes into your files and it does not appear in the builder preview; see it on your dev address by visiting an address that does not exist.

If Max has built your website its own not-found page — a file called 404.html — that page is used instead, and the setting changes nothing.

Turn the setting off and a visitor who follows a broken link lands on your homepage instead, which is how every website behaved before the setting existed.

Danger Zone

If you own the organization, the bottom of the Settings page carries two controls that change who a website belongs to: Transfer ownership, which moves the website to another organization you own or administer, and Delete this website, which removes it for good. Both ask you to type the website's name before anything happens. A transfer is immediate; a deletion does its work in the background. See Security and transfers and Deleting a website for what each one does.

Next

  • Company details — the public business identity, contact details, and address used by the website.
  • Branding — logos, icons, and colors for the website.